Self made music video the band Hybrid were able to produce their own music video on their own budget using a Canon7D. I would consider this video epic due to it’s length and variety of shooting locations. Mike Truman of Hybrid was able to put together a production write-up for us. Very compelling music as well that drives the video. Be sure to check these guys out and their forthcoming album.
Here is the write-up:
The video was funded entirely by ourselves (Hybrid) so we decided to make use of public spaces for the backdrops to keep budgets manageable. I wanted to convey the visual narrative with a journey from the middle of the night to early morning and the treatment we originally planned only had a couple of locations. Over the course of the filming (which was during a VERY cold English winter!) we kept adding scenes to convey the story, so all together the filming took about 15 days, mostly at night to get the right look and atmosphere.
I shot all the footage on the ubiquitous Canon 7D with an Canon EF 50mm f/1.4 lens for most of the night shots and car interior sequences, I also used a Canon EF-S 17-55mm f/2.8 for anything that didn’t involve low light conditions. Generally I shot everything at 1080p 30fps and used Cinema Tools to convert to 24fps to get a nice dreamy slo-mo effect and all the vocal parts were shot at the standard 24fps. We did experiment with shooting some vocal takes at 30fps and time stretching the playback track so it would all sync, but the effect didn’t feel convincing enough. Trial and error strikes again. I also got to grips (so to speak) with the Glidecam HD2000 which is totally infuriating and absolutely astounding. A brilliant piece of equipment but a total bitch to use, especially in a strong side wind! As far as deciding to change lenses half way though a shoot goes, forget it. We had to pick one, spend ages balancing it all then just get on with it. However, we wouldn’t have been able to get those smooth forest shots or the banking into the underpass without it.
All the footage was converted to ProRes 422LT and edited in Final Cut Pro. I used lots of different layers of footage, especially in the middle section to enhance the trippy feel of that part of the song and spent a couple of evenings shooting light blurs and focus pulls and stitching them together to overlay in FCP. The final colour grading was done with a mixture of Apple’s Color and Magic Bullet Looks which was exceptionally useful for experimenting with various effects.
The whole 8 minute video took about 2 weeks to edit and was tremendous amounts of fun to do, if a little daunting to begin with. We’re about to start filming our next single’s video this week so there’ll be some production diaries on our website in the coming weeks.
Thanks for watching and all the best.
Mike Truman (Hybrid).
Behind the scenes making of video: